Buffalo in a field with mountains in the horizon

What if the foods you ate could regenerate the land?

Wouldn’t that be Epic?

2004: A patch of barren land. The trees have no leave and the soil is bare.
2007: That same patch of land, now lush. The trees have leaves and prairie grass covers the ground.
“ Since 1975, USDA handbooks document a 50% drop in the amount of calcium in broccoli, a 88% decrease in iron content of watercress, and a 40% reduction in vitamin C in cauliflower.”

Another alarming result of topsoil erosion and poor land management is the relationship between soil health and the nutrient density of the fruits and vegetables that we love. When soil is depleted of its natural matrix of microorganisms, our food is depleted of vitamins and minerals. Since 1975, USDA handbooks document a 50% drop in the amount of calcium in broccoli, a 88% decrease in iron content of watercress, and a 40% reduction in vitamin C in cauliflower. Properly managed land is the only answer to rebalancing the innate nutritional gifts of our food.

Bar graph showing the decrease in vitamin percentages in collards from 1963 to 2000
Bar graph showing the decrease in vitamin percentages in spinach from 1963 to 2000

EPIC is committed to being a constructive part of changing the paradigm in which ranch land is managed. We will continue to seek partnerships with ranchers that we deem EPIC and reward them for their commitment to healing the earth. Producing the finest meat available is only achieved when livestock creates a net positive return on the environment. By supporting ranchers who practice holistic land management, consumers can feel that they are no longer doing “less bad”, but actually “more good” for their own health, the lives of the animals, and the overarching ecosystem that we call home.

Live Epic, Eat Epic.
Allan Savory of the Savory Institute speaking on stage to an audience

“If we do what I am showing you here, we can take enough carbon out of the atmosphere and safely store it in the grasslands soils for thousands of years, and if we just do that on about half the world’s grasslands that I’ve shown you, we can take us back to pre-industrial levels, while feeding people.

I can think of almost nothing that offers more hope for our planet, for your children, and their children and all of humanity.”

 

—ALLAN SAVORY

How to fight desertification and reverse climate change (TED.com)